Rainbow Old And New Testament
Every Mans Bible Deluxe Explorer Edition
Berenstain Bears Lets Go Play Collection 6 Books In 1
My First Read And Learn Bible
My Little Library Of Gods Great Love
Its Good To Be A Girl
Jesus Storybook Bible
Message Of Isaiah (Revised)
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And The Two Became One Journal
On The Go Water Wow Bible Stories
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Truth In True Crime
I Thought This Would Make Me Happy
Its Supernatural : Welcome To My World Where Its Naturally Supernatural
My Journey Journal
Most Reluctant Convert (DVD)
Anger Anxiety And Fear
Forgive : Why Should I And How Can I
Cup Of Love
Walking In Truth In A World Of Lies
Repackaging Christianity : Alpha And The Building Of A Global Brand
$12.99
Alpha is a global phenomenon, one of the most famous and controversial brands in Christian evangelization. Launched internationally in 1993, it has attracted wide public commentary over the decades, not only among churches but also in mainstream television, radio and newspapers such as The Economist and The New York Times. Even Elle and Fabulous have covered Alpha. Over a million participants attend the course every year and it has been a powerful driver of Christian innovation and resurgence in a secular culture.
Alpha’s presiding genius, Nicky Gumbel, has won plaudits as a new Billy Graham for the modern age. As Alpha prepares to mark its thirtieth anniversary in 2023, Repackaging Christianity tells, for the first time the full accounts of Gumbel’s dramatic conversion to Christianity along with other key figures such as the current Archbishop of Canterbury, Justin Welby. It chronicles the genesis of Alpha from its beginnings in the West London dinner party set of the 1970s, turbo charged by the influence of John Wimber and the Toronto Blessing in the 1990s to what is now an international movement ‘to transform society’ embraced on every continent on the world.
Plenty of books, articles and doctoral theses have analysed and criticised Alpha from sociological and theological perspectives. But there has never yet been a full history of the fascinating story of this movement, until now.
in stock within 3-5 days of online purchase
SKU (ISBN): 9781399801539
ISBN10: 1399801538
Andrew Atherstone
Binding: Trade Paper
Published: November 2024
Publisher: Hodder Faith
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